In today’s competitive landscape, having a well-defined marketing strategy is essential for any organisation, especially charities and Community Interest Companies (CICs) aiming to make a meaningful impact. Whether you’re seeking to raise awareness, attract sponsors and donors, or engage with your community, a strategic approach can be the driving force behind your success.
At just £39, our newly launched PDF download, “How to Create a Marketing Strategy for Your Charity or CIC,” offers a comprehensive, step-by-step roadmap tailored specifically to the unique needs and challenges of nonprofit organisations including examples.
How can creating a marketing strategy help my charity or CIC?
Gives strategic direction
A marketing strategy provides clarity and direction, helping you align your efforts with your overarching goals. With our guide, you’ll learn how to set clear objectives, identify your target audience, and develop tactics to effectively reach and engage them.
Maximise your impact
Limited resources are a common challenge we see for charities and CICs. By crafting a focused marketing strategy, you can maximise the impact of your efforts and resources and ensure you are getting the most benefit with the resources to hand.
Raise funding
Effective marketing is pivotal in attracting funding and support for your cause. Our guide includes strategies for showcasing your impact, communicating your mission effectively, and compelling potential donors to contribute to your organisation’s success.


